WEBVTT

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And now our CEO and chair,
Mr. Marc Benioff. All right.

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Thank you so much everybody. Great

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to have you here. How are you all doing?
Are you excited to be at Dreamforce? How

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did you like the keynote? Please welcome
Sam Alman, the CEO of OpenAI. [cheering]

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Welcome. Thanks for having me.
Great to have you, Sam.

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This is not your first
Dreamforce interview.

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Nice to be back. Great to have you,
Sam. It's been quite a week for AI,

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hasn't it? It kind of feels

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like all the weeks are a big week these
days, but yeah, especially big one.

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Feels like AI is really owning the moment.
Um, yeah, I'll say yeah. Now,

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one of the things I
noticed about you, Sam, is

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when we first did our first
Dreamforce interview,

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your responses were
always a little bit curt,

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sometimes curtailed,
sometimes short, maybe one word,

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but I noticed
a transformation in you. We've

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been together so many times and you are
a lot more willing to open up and be more

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robust in what you have to say. So let's
start there and just tell us, you know,

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what's your analysis of what's

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going on in the last few days? I mean,
everyone is just kind of wondering what

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is going on.

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It's interesting because people have been
talking about the potential downsides uh

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or serious risks

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of AI for some time and I think a lot
of people have been saying why is this

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the moment where

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it sort of escaped the bubble and is now
all of a sudden an international topic

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of such uh intensity and I
think a few things have happened.

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one the models have gotten so good

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and people for a long time looked at
the models maybe they looked at the rate

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of progress but I

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don't think people really felt that
the models were going to come this far

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this fast and all of

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a sudden we went from what it feels like
all of a sudden we went from like models

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when chat GBT

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launched three something years ago um
that could barely carry on a conversation

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to models that are

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transforming I mean the way enterprises do
work to models that can write incredibly

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complicated uh pieces of software, models
that can prove millennium prize problems.

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And so I think the

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biggest thing that has changed is this
thing that our industry has been talking

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about for a while

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which is no no this technology
this approach is going to go very far.

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These models are in some

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ways going to become more capable smarter
than people. Um that finally happened.

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So I think that

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was a big change to why now when people
say you know my probability of doom is x

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or y or whatever

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it hits in a different way. Um I think
people also feel the speed with which

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things are are moving

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and there have been things like
the hugging face accident other accidents

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in the field where people

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can say like all right it doesn't take
as much imagination uh as it used to for

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to imagine how this could go
wrong. Uh on the other hand,

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you have companies saying
things like we will only

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slow down if or we will only be
responsible if other companies are

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responsible. And then I think

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the public naturally says like well we'd
really like to know that you're going

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to like do this

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safely and be responsible no matter what.
There should be no qualifier on that.

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I think you also

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see um a real fear that some of these
companies or some companies developing AI

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could get too much

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power and be able to sort of exert
undue influence uh on the economy,

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push a worldview out on people.

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Uh and I think the world
is right to be afraid of this.

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So we have these two big challenges. We

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have the potential of a loss of control
accident or some other serious thing

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that could go wrong.

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um we have the potential of way too much
power concentration and people fear that

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those developing AI could
exert their worldview.

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Um and there is a sort
of narrow path we have to

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navigate with pragmatism with you know
steadiness with the ability for the

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the world to like trust

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that we will make dependable decisions
consistent decisions uh through this and I

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think people

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are saying well you know this now seems
pretty important like let's let's get it

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right um yeah we

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will get it right by the way I am very
confident in our company's ability,

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our industry's ability

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to do this safely, to make sure that we
keep alignment and safety and monitoring

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way ahead of

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capabilities to slow down or stop if
we get to a point where we can't. Um,

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but I'm disappointed by

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how it's been framed. Can you articulate
a little bit why where that disappointment

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is coming from?

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Well, I touched on this a little bit,
but um the world should trust that we are

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going to do

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the right thing because it's the right
thing and because we feel the magnitude

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of this. I

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think it's great for our industry to say
we want to come together and we want to be

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able to coordinate and make sure we
have enough time to do this safely.

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But when there's any implication

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that because of the commercial pressures
and the race some company or between

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countries, some countries
might not do the right thing,

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I think that's when people
get very scared. Let's

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leave AI for just one second. You know,
you and I have had a lot of conversations

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about safety, but you know, starting
in the social media industry, you know,

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we've looked at the social

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media industry now for more than a decade
and all the various incidents and things

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that have

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happened in social media and it's
exhaustive and companies have paid various

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levels of price,

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but also it's well documented that kids
have paid a lot of prices with social

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media. Societies,

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countries have paid certain prices. You're
an expert in this. you you've educated me

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on these issues. You know, when you look
back at what's happened with social media,

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you know, what

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what lessons should we take about
this idea that companies should be held

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responsible for their

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actions? Companies should be held
responsible for their products.

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Uh the company's executive

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should be held responsible. How how do
you look at that as the basis of ethics in

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our industry?

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I I would zoom out even a little more and
say the the there's always this question

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of like why are we why are we
building this technology? You know,

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the social media people could give

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their own answer to that.
I'd certainly have some questions,

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although I think there's some

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good things social media has done too.
Um but I I definitely do observe that

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the consequences

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the impact on society of social media has
clearly not been a only positive thing.

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Now do I think that social media companies
should be blamed for all of the ills

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of society? Certainly

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not. Do I think that social media
companies should have made some different

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decisions or

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if I were running them I would have made
some different decisions about the impact

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that this

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has on people especially young people. Um
absolutely yes. And as we think about AI,

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um well a a reason I feel very positive
and like and then I'll come to all the

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the negatives is

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a thing that has really inspired me about
AI progress is people don't care that much

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what an AI

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what a machine does. You know machines can
go off and like do a bunch of impressive

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work. Machines

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can go off and prove some mathematical
theorem. We don't really care.

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We have this wonderful ability.

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We are obsessed with other people.
We really care about being useful to other

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people. We care about um serving other
people, being creative for other people,

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what other people think of our stuff. And

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and so when I think about the things that
I worry about with AI and the mistakes I

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want to avoid,

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um one thing that I view as a real
positive is the degree to which people

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care about people.

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people are going to use this tool and this
new stuff to do things for other people,

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to build new people for new
businesses for other people. Um,

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but I think we're going to stay in

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an extremely human- centric world no
matter how good the technology gets.

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Um, and I think one of

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the things I didn't like about social
media is I think it pushed us a little bit

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more away. Now

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clearly this technology is moving
at a pace that is very fast and I

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think society and people themselves will
need to uplift themselves very quickly

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to be able to get all the advantages
technology but it seems possible to me.

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Yeah, I think that, you know,
you have that unique perspective,

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right? Because not only were you with all
those amazing companies at Y Combinator

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and you're also the CEO of Reddit and now
you're the CEO of this company and you can

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look at

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those different frames and then kind
of say which of these companies did a good

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job, you know, taking AI totally out of
the picture in safety and responsibility

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and which ones just did

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not care. You're asking me which of the
previous generation of companies did just

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didn't care. Um, well,
I think it's not so black and white.

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Like I I happen to like
short form video. I happen to

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like the ability to like watch 5 or 10
minutes of short form video before I go

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to bed as a way to like kind
of unwind and relax a little bit.

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But I wouldn't let my kids
near that stuff. And I don't

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think it's like reasonable to expect kids
to be able to resist that dopamine [clears

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throat] thing

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or know that they even should. Uh so I
don't think it's like I don't think short

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form video is inherently evil,
but I do think it's dangerous.

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And how much of that
responsibility is on parents

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versus the companies versus governments?
I don't know how to like aortion that.

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Um well let's take a little bit of a pivot
and kind of talk about where we are in the

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AI industry. Today we kind of can see
AI as you know we as you said we've moved

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from the chat GPT

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moment you know to today where we kind of
went through the hugging face attack when

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the hugging

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face attack happened how did you frame
it inside the company and when you looked

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at the model

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and what it what it achieved and you know
it's probably was definitely a catalyst

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for the you

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know I talked to CLM after you know that
happened he was at my house and we were

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you know we're kind

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of having the conversation you know
around selling in the company. You know,

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there's no question it was a
catalyst for him. So, you know,

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do you think we're going
to see more things like

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that happen where the models go out and,
you know, kind of attack, you know,

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other stakeholders? Does

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everybody know what happened with
hugging face or is it Yeah. Okay.

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Um I think it's okay to reframe re reset
[clears throat] it and very briefly. So,

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during uh the evaluation
of one of our models,

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this is like an older model.
This is not like one of our best models.

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Um the model was trying

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to see how it could do on a certain
benchmark to evaluate a capability

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and that was what we asked

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the model to do at least and the model
broke out of a sandbox uh that we were

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evaluate that it was

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running in hacked into a hugging face
server like moved laterally through

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the hugging face system to

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get the answer and then return it back
and you know got like a perfect score on

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the test. Um,

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this obviously a terrifying incident.
This was the worst accident we've seen.

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I think it was mostly framed as a
security issue, which certainly it was,

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but there's also a real alignment issue.

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And then since then, you know,
other companies found similar behavior of

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of their models. Um, but this idea
that the models have gotten so powerful,

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they're capable of doing something like

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this. And although we have
aligned them in many ways,

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we have not taught
them like hey, no matter

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how much we tell you to get
the best score on this test you can,

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like don't break out, don't hack in,

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don't steal the answer. Um, that was like
a real wakeup call for us about what has

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happened to the

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capability of these models. Um, and you
touched on this uh about like coming

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from chatbt to here,

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but to give another framing of how quickly
these models have gotten better. Um,

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this really struck

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me recently. Three summers ago, we had
a model that could barely do grade school

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math. Like,

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you know, the word problems that you do
in second grade, Bobby has three apples,

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blah blah blah. Barely, it could do those.
Um, the summer after that,

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we had a model that could perform pretty

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well at AIM, which is like a high school
math competition that I'm sure many of you

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some of you

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did. One summer ago, we had a model
that could get a gold medal on the IMO,

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like the most prestigious

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math competition uh in the world.
And then this summer,

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we had a model that could uh could prove,

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you know, one of the seven biggest
unsolved problems in mathematics.

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And and to zoom in

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even a little bit more, um,
a framing that someone gave is, you know,

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5.5 was maybe as good as like

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an average math professor. 5.6 was as good
as like a maybe top one or two percentile

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math professor.

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Astra was a little bit better than that.
And then this internal model past Astra

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is one that can do things that the best
mathematicians in the world cannot.

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And that's just like the last four maybe

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six months, I don't know. Um so that that
speed and math has been an unusually fast

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takeoff but that certainly is a fast
takeoff by anyone's definition.

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Um I think is the backdrop to

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something like hugging face which is these
models and this actually ties back

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to where we started.

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These models have gotten so good so
fast that we need to treat the alignment

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and monitoring and

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security with a new level of rigor. And we
have to be willing to pace our development

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of capabilities such that capabilities
always s such that alignment,

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safety and monitoring are always ahead

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of capabilities. And the hugging face
incident triggered a real reset not just

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in our own company

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but I think the whole industry. Yeah.
You know speaking to Clen he's the CEO

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of hugging face

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um after this had happened. You know, I
think one of the conversations is they're

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a small company,

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200 people. Um, not a lot of revenue,
$100, $200 million revenue. And, um,

00:15:16.465 --> 00:15:18.087
you know, important to

00:15:18.170 --> 00:15:22.412
the open service industry, no question.
I think even you have published our models

00:15:22.495 --> 00:15:27.609
on there. We've published models on there,
but I don't think he could he didn't feel

00:15:27.693 --> 00:15:28.567
that he had the

00:15:28.650 --> 00:15:34.627
technical capability to keep himself safe.
He just wasn't ready. Obviously,

00:15:34.711 --> 00:15:39.543
you know, Salesforce has 90,000 people.
Hopefully, our security team, you know,

00:15:39.626 --> 00:15:41.527
is doing what it's what is necessary

00:15:41.610 --> 00:15:45.539
to keep itself safe in this kind
of evolving world. You know,

00:15:45.622 --> 00:15:47.447
h how do you think companies,

00:15:47.530 --> 00:15:51.774
small companies like that should be
thinking about their vulnerability

00:15:51.857 --> 00:15:52.887
against, you know,

00:15:52.970 --> 00:15:57.245
um your model, but other models,
uh and where we are and how do you think,

00:15:57.329 --> 00:16:01.071
you know, to kind of get back
to the responsibility argument,

00:16:01.154 --> 00:16:04.487
what is the frame from the
CEO of the model company?

00:16:04.570 --> 00:16:08.194
is not just you but others.
What is the right frame,

00:16:08.278 --> 00:16:11.047
the right consciousness to have as these

00:16:11.130 --> 00:16:14.687
things happen? So that that was
another update we took from this.

00:16:14.770 --> 00:16:16.087
Um it's just a little bit

00:16:16.170 --> 00:16:20.262
more backstory. I'm not going to get
the days of the week exactly right here,

00:16:20.345 --> 00:16:20.967
but something

00:16:21.050 --> 00:16:25.502
on like a Friday or a Saturday. I remember
seeing a post from HuggingFace which

00:16:25.586 --> 00:16:30.075
is our system has been hacked and we're
very confused by it and we believe it was

00:16:30.159 --> 00:16:36.339
the work of an AI agent. And I was like,
"Really? It seems surprising, but okay."

00:16:36.422 --> 00:16:39.047
And I went about my weekend and

00:16:39.130 --> 00:16:44.538
uh and then I saw something like the next
day on our internal Slack that was like uh

00:16:44.622 --> 00:16:46.926
you know, there was a little
bit of like weird behavior.

00:16:47.009 --> 00:16:48.647
And then maybe by kind
of like Sunday night,

00:16:48.730 --> 00:16:52.859
someone had put together
the possibility these things were linked.

00:16:52.942 --> 00:16:54.327
And by let's say Monday

00:16:54.410 --> 00:17:00.256
morning um we were pretty sure uh
we needed to talk to them to find out

00:17:00.340 --> 00:17:01.927
for sure but we were

00:17:02.010 --> 00:17:05.614
pretty sure and then like by you know
Monday at lunchtime I texted Clement.

00:17:05.698 --> 00:17:06.647
I was like uh I would

00:17:06.730 --> 00:17:10.511
love to talk to you. I think I may
know [clears throat] something here.

00:17:10.595 --> 00:17:11.927
Um and we got on the phone

00:17:12.010 --> 00:17:17.340
and you know figured he flew out to San
Francisco and we put it together. Um,

00:17:17.423 --> 00:17:18.887
but one of the things,

00:17:18.970 --> 00:17:22.801
so so I kind of like was in the fog of war
for the first part of that and not later.

00:17:22.884 --> 00:17:29.470
And one of the things they said before we
knew it was our our our system was that,

00:17:29.553 --> 00:17:31.527
you know, they had tried

00:17:31.610 --> 00:17:34.527
to talk to one of our competitors
to get access to their security model.

00:17:34.610 --> 00:17:35.527
I think they didn't even

00:17:35.610 --> 00:17:40.838
know we had one to offer at that point.
And they uh couldn't get it and they it

00:17:40.921 --> 00:17:44.346
was too hard to defend themselves
the oldfashioned way just with people.

00:17:44.429 --> 00:17:46.087
So they had to use like uh Chinese open

00:17:46.170 --> 00:17:50.145
source models to defend themselves. And I
remember thinking before I knew that we

00:17:50.228 --> 00:17:51.047
were involved like

00:17:51.130 --> 00:17:54.414
oh that seems sub-optimal like you
know we should do a better job of making

00:17:54.497 --> 00:17:55.447
our models available to

00:17:55.530 --> 00:18:00.789
help people. And then after I was really
like okay we have to change the way we do

00:18:00.873 --> 00:18:05.228
this. We we are proud that we have the
best cyber security models in the world.

00:18:05.312 --> 00:18:07.207
We are proud to have the best models

00:18:07.290 --> 00:18:09.754
in the world for businesses
and enterprise across the board.

00:18:09.837 --> 00:18:11.367
We really want to make sure people can

00:18:11.450 --> 00:18:14.858
use them all of the time. Yeah.
But particularly when they need them in

00:18:14.941 --> 00:18:16.087
a critical situation. And

00:18:16.170 --> 00:18:19.270
so after that, we've really tried
to put out uh we call it Daybreak,

00:18:19.353 --> 00:18:20.487
which is our cyber program

00:18:20.570 --> 00:18:25.729
to help companies defend themselves. Um I
think that cyber defense is going to have

00:18:25.812 --> 00:18:26.487
to change to

00:18:26.570 --> 00:18:31.287
sort of be a agents are actively defending
your systems. You're not even trying to,

00:18:31.370 --> 00:18:35.515
you know, patch every bug. We're
trying to get there as fast as we can.

00:18:35.598 --> 00:18:36.647
But more generally,

00:18:36.730 --> 00:18:41.352
we want to be a great dependable partner
to enterprises and we don't want to be

00:18:41.435 --> 00:18:42.007
like, we've

00:18:42.090 --> 00:18:45.517
got this great model and we're going to
keep it locked up and not let you use it.

00:18:45.600 --> 00:18:46.167
How many people

00:18:46.250 --> 00:18:51.895
in the room here have are with companies
with less than a thousand employees?

00:18:51.979 --> 00:18:53.607
Raise your hands. Okay,

00:18:53.690 --> 00:18:57.767
so it's about 20%. What is your message
to companies with less than a thousand

00:18:57.850 --> 00:18:58.247
employees

00:18:58.330 --> 00:19:03.673
to for them to defend themsel in this
moment where they could suffer that same

00:19:03.756 --> 00:19:04.647
kind of attack

00:19:04.730 --> 00:19:09.438
where they probably don't have the
controls that a company like yours or eyes

00:19:09.521 --> 00:19:10.807
have? Uh first of all,

00:19:10.890 --> 00:19:15.515
I think there are probably more advantages
to being a smaller number of employee

00:19:15.598 --> 00:19:19.193
company than ever before.
Um the speed with which you can move,

00:19:19.276 --> 00:19:21.687
the way that you can adopt new technology,

00:19:21.770 --> 00:19:24.647
uh the way that you can kind of like
be ahead of the curve on this stuff.

00:19:24.730 --> 00:19:30.362
We're seeing across the board how quickly
small companies are able to move now.

00:19:30.445 --> 00:19:31.447
Um and then you

00:19:31.530 --> 00:19:36.567
know selfishly we would love to sell you
daybreak services to help defend against

00:19:36.650 --> 00:19:41.608
attacks and you know I think this idea
of a persistent agent defending is great

00:19:41.692 --> 00:19:45.844
but defend against your models or other
models any model like any models not ours.

00:19:45.927 --> 00:19:46.807
Our model hopefully

00:19:46.890 --> 00:19:52.635
will not be attacking. Um, but whether you
buy from us or a competitor or use an open

00:19:52.719 --> 00:19:57.053
model, the strongest message I have is you
have to defend against this impending wave

00:19:57.137 --> 00:19:57.927
of cyber attacks,

00:19:58.010 --> 00:20:02.279
I think we are not that far away from
open-source models that can do serious

00:20:02.362 --> 00:20:03.367
damage. Clearly, we

00:20:03.450 --> 00:20:06.115
should not stop open source models
from happening. That's important.

00:20:06.198 --> 00:20:09.556
But there is going to be this huge
cyber threat that's going to come. So,

00:20:09.639 --> 00:20:12.247
while there is this little
period of advantage, um,

00:20:12.330 --> 00:20:16.420
please use something to defend yourselves.

00:20:16.503 --> 00:20:21.687
Cyber and cyber attacks are
one potential um you know

00:20:21.770 --> 00:20:26.807
kind of manifestation of these models.
Other kinds of attacks could come

00:20:26.890 --> 00:20:28.727
from other kinds of weapons

00:20:28.810 --> 00:20:31.980
that are more sophisticated.
You've thought about this a lot.

00:20:32.063 --> 00:20:33.367
It could be biological. It

00:20:33.450 --> 00:20:39.242
could be chemical. Uh it could be
the hacking into a kinetic system.

00:20:39.325 --> 00:20:42.007
um where some kind of a military

00:20:42.090 --> 00:20:47.320
maybe that is not as maybe well
architected to defend itself as ours

00:20:47.403 --> 00:20:48.727
or smaller country

00:20:48.810 --> 00:20:55.810
could have a rogue kinetic attack.
Are these realistic scenarios or is

00:20:58.287 --> 00:21:01.047
this fantasy land? Um

00:21:01.130 --> 00:21:05.440
well, we need to not let them happen.
They're all like this is a very powerful

00:21:05.523 --> 00:21:06.567
technology and those

00:21:06.650 --> 00:21:10.204
things are all possible. We need
to mitigate those because it'd be very

00:21:10.288 --> 00:21:11.127
reasonable to hear

00:21:11.210 --> 00:21:16.389
someone like Mark say something like that
and for some policy maker to say like hm

00:21:16.472 --> 00:21:16.967
remind me

00:21:17.050 --> 00:21:22.594
why we're developing this again like
that would be a reasonable takeaway and

00:21:22.677 --> 00:21:23.927
the answer is that

00:21:24.010 --> 00:21:28.839
although this is a technology capable
of doing things like that it is possible

00:21:28.922 --> 00:21:29.847
for us to defend

00:21:29.930 --> 00:21:33.752
against those not only as the models
and the companies like ours but as society

00:21:33.836 --> 00:21:34.247
as a whole

00:21:34.330 --> 00:21:39.063
we can build resilience against new kinds
of bio attacks We can build resilience

00:21:39.146 --> 00:21:40.087
against potential

00:21:40.170 --> 00:21:44.647
kinetic attacks. We can build resilience
against all of these cyber mess that's

00:21:44.731 --> 00:21:50.845
going to come. And we have to do that
to get the prize of curing the diseases,

00:21:50.928 --> 00:21:54.167
giving people this incredible creative

00:21:54.250 --> 00:21:56.882
ability, this boom in entrepreneurship
that I think is coming.

00:21:56.965 --> 00:21:58.327
So I think it's very easy to say,

00:21:58.410 --> 00:22:02.884
well there's all these scary things and
it's true there are and they are possible.

00:22:02.967 --> 00:22:06.926
But you know, you and I and people
in this room and many others,

00:22:07.009 --> 00:22:09.847
we have the ability
and the agency to defend

00:22:09.930 --> 00:22:13.167
against those so that we get
to enjoy all of the incredible stuff.

00:22:13.250 --> 00:22:14.727
And people deserve this. Like I

00:22:14.810 --> 00:22:18.962
think people with this technology in
their hands can live a much better version

00:22:19.046 --> 00:22:19.767
of their lives,

00:22:19.850 --> 00:22:23.666
be a better version of themselves to say
nothing of what the economy can do.

00:22:23.749 --> 00:22:28.619
You and I always have this conversation.
Technology itself is never good or bad.

00:22:28.703 --> 00:22:31.130
It's what we do with it that matters.

00:22:31.770 --> 00:22:36.392
Um, now we're looking at this technology.
We don't want these things to happen,

00:22:36.475 --> 00:22:41.836
but we kind of also started with this
discussion where it actually happened. So,

00:22:41.920 --> 00:22:43.527
you think we're going to

00:22:43.610 --> 00:22:47.325
have more discussions where it actually
happened and then we're kind of coming

00:22:47.408 --> 00:22:52.998
back. How many like is that obviously not
just you're only one model company, right?

00:22:53.081 --> 00:22:54.807
There's hundreds of model

00:22:54.890 --> 00:22:57.754
companies, thousands of model companies.
How many companies are there?

00:22:57.837 --> 00:23:01.520
You like building models, people building
models? tens of thousands of people,

00:23:01.603 --> 00:23:03.607
hundreds of thousands of people. I don't

00:23:03.690 --> 00:23:06.246
I don't agree that technology
is like neither good nor bad.

00:23:06.329 --> 00:23:07.767
I think the tool framing, the sort

00:23:07.850 --> 00:23:10.409
of like neutral tool, we don't care
what people do with it. You know,

00:23:10.493 --> 00:23:13.439
it's not our fault if all these bad
things happen. Freedom of expression.

00:23:13.522 --> 00:23:15.687
I think you can justify
a lot of stuff that way. Um

00:23:15.770 --> 00:23:20.498
I think the choices that companies
building this stuff make do have real

00:23:20.581 --> 00:23:21.367
consequences.

00:23:21.450 --> 00:23:26.637
Now there's clearly a fine line to walk
and I also don't think that the right

00:23:26.720 --> 00:23:27.527
answer is for

00:23:27.610 --> 00:23:32.748
us to impose our worldview on the future.
But when something like hugging face

00:23:32.831 --> 00:23:36.499
happens, we say that was bad.
Like that is not neutral technology.

00:23:36.582 --> 00:23:39.447
That is not what we want
our technology to do. Somebody

00:23:39.530 --> 00:23:41.359
else wants to build
like a hacking bot. Okay.

00:23:41.442 --> 00:23:43.527
Um the world can decide
what they think about that.

00:23:43.610 --> 00:23:47.287
But but I think that is not a case
of technology being neither good nor bad.

00:23:47.371 --> 00:23:48.327
That's a case of like

00:23:48.410 --> 00:23:54.663
it's an accident. this. Yeah.
And and I think the companies building

00:23:54.747 --> 00:23:56.807
this technology do need

00:23:56.890 --> 00:24:03.890
to have both a lot of responsibility
and a lot of support of the ecosystem,

00:24:04.977 --> 00:24:06.727
support of the of

00:24:06.810 --> 00:24:11.237
society and the economy. It cannot be that
a small number of companies building these

00:24:11.320 --> 00:24:15.581
models get to make the decisions that the
world should get to make. Well, I mean,

00:24:15.665 --> 00:24:19.988
in the context of the hugging
face accident, um, where the model,

00:24:20.071 --> 00:24:24.007
this older model got crazy
and attacked Hugging Face,

00:24:24.090 --> 00:24:28.433
this little company, you know,
is this going to be, you know,

00:24:28.516 --> 00:24:30.247
a continuum of accidents?

00:24:30.330 --> 00:24:34.111
Do you feel like we'll be looking
at not I'm not talking about open AI,

00:24:34.195 --> 00:24:35.527
like just put it out there

00:24:35.610 --> 00:24:40.967
just as a context of AI as a technology,
as an industry, whether it's open source,

00:24:41.050 --> 00:24:43.060
closed source, proprietary,
whatever. You know,

00:24:43.143 --> 00:24:45.287
is there going to be
a continuum of accidents that

00:24:45.370 --> 00:24:47.542
we'll start marking
the hugging face accident,

00:24:47.625 --> 00:24:49.847
this accident that you
probably know other ones

00:24:49.930 --> 00:24:54.657
that I don't know, and you kind of mark
them down and go, here we go. And,

00:24:54.740 --> 00:24:56.087
you know, a continuum,

00:24:56.170 --> 00:24:59.789
a spectrum of them across, you know,
we're in the cyber area today,

00:24:59.872 --> 00:25:01.447
but maybe we move into another

00:25:01.530 --> 00:25:07.103
area. Is this a fair way to
characterization or am I or is this unfair

00:25:07.187 --> 00:25:09.447
to characterize it like this?

00:25:09.530 --> 00:25:13.892
assuming you're right um because I do
think that some degree of accidents are

00:25:13.975 --> 00:25:15.047
unavoidable with new

00:25:15.130 --> 00:25:19.399
technology um across the industry
and across all of the way society will use

00:25:19.482 --> 00:25:20.487
this. What I really

00:25:20.570 --> 00:25:24.448
care about is that we have got
a great culture of accident reporting

00:25:24.532 --> 00:25:25.847
and learning. I think if

00:25:25.930 --> 00:25:30.257
we look at what happens with the FAA
and the NTSB and how safe airplanes have

00:25:30.340 --> 00:25:30.887
gotten, um,

00:25:30.970 --> 00:25:34.449
as I understand it from talking to people
who have really studied, you know,

00:25:34.532 --> 00:25:35.527
new kinds of technology

00:25:35.610 --> 00:25:41.107
on the order of magnitude of airplanes.
One of the things that has gone so well

00:25:41.190 --> 00:25:42.167
there is is the

00:25:42.250 --> 00:25:45.265
culture of accident reporting.
You know, accidents are going to happen.

00:25:45.348 --> 00:25:46.487
We're going to learn as much

00:25:46.570 --> 00:25:52.033
as we can and react from each one.
Um, and if you know there's other kinds

00:25:52.116 --> 00:25:53.607
of technology where I

00:25:53.690 --> 00:25:58.114
don't think it's gone, I don't think
society's had the same response and I

00:25:58.197 --> 00:25:58.967
don't think we

00:25:59.050 --> 00:26:04.570
have improved as much. So yeah, I think
probably regrettably accidents with any

00:26:04.653 --> 00:26:05.847
new technology are

00:26:05.930 --> 00:26:12.193
unavoidable and we should have a great
culture of transparent reporting about

00:26:12.277 --> 00:26:14.007
them. And do you think

00:26:14.090 --> 00:26:19.341
that that's the right metaphor then?
You kind of brought this up now aircraft

00:26:19.424 --> 00:26:20.727
this aircraft we had

00:26:20.810 --> 00:26:25.634
an aircraft disaster this many people die
there this happened we've learned from it

00:26:25.718 --> 00:26:31.241
now we've improved the aircraft etc the or
the system so that it's going to be safer

00:26:31.324 --> 00:26:32.407
for everyone else

00:26:32.490 --> 00:26:36.036
look I I don't want to equate hugging
face to the tragedy of like a big aircraft

00:26:36.119 --> 00:26:36.807
crash and a bunch

00:26:36.890 --> 00:26:42.043
of people dying like that was not that's
obviously a much worse thing I I I meant

00:26:42.126 --> 00:26:43.207
like however small

00:26:43.290 --> 00:26:47.527
these accidents are learning learning from
them quickly and adapting as they happen,

00:26:47.610 --> 00:26:51.626
I think will serve our industry well
and maybe we can avoid, you know,

00:26:51.709 --> 00:26:53.207
ever getting to those those

00:26:53.290 --> 00:26:59.321
kinds of stakes. Okay. So, um it's
been it's been an incredible moment

00:26:59.404 --> 00:27:01.767
in technology. We've seen we

00:27:01.850 --> 00:27:06.636
just did this keynote and we're
starting to see the models can not only,

00:27:06.719 --> 00:27:10.869
you know, kind of do the, you know,
textbased answer and response thing,

00:27:10.952 --> 00:27:13.687
but we even saw it dynamically
draw this interface.

00:27:13.770 --> 00:27:17.474
you've made a remarkable,
you know, progress with chat GPT.

00:27:17.557 --> 00:27:19.207
It's it's really incredible

00:27:19.290 --> 00:27:24.476
actually what you've done. It's awesome
how you can not only chat with it,

00:27:24.559 --> 00:27:25.687
but work with it,

00:27:25.770 --> 00:27:29.967
code with it, and I'm sure you can
start to render these interfaces with us.

00:27:30.051 --> 00:27:31.207
I hope very very soon.

00:27:31.290 --> 00:27:34.900
We would love to do something like this
with this AI force platform that we've

00:27:34.983 --> 00:27:40.647
built with you. That would be a dream of
ours. So, you know, give us a a picture.

00:27:40.730 --> 00:27:43.607
What is the role then of these models

00:27:43.690 --> 00:27:48.201
on the kind of driving the intelligence
but also you know providing

00:27:48.284 --> 00:27:50.327
this incredible next generation

00:27:50.410 --> 00:27:54.369
you know interface we're starting to talk
about that for the first time we've

00:27:54.452 --> 00:27:55.367
of course seen DOSs

00:27:55.450 --> 00:27:59.523
and character modes and gooies and then
we moving to the you know phones and now

00:27:59.607 --> 00:28:00.407
we're moving into

00:28:00.490 --> 00:28:05.255
these dynamic interfaces driven by the
models this has been a fantasy that we've

00:28:05.338 --> 00:28:06.407
had for a long time

00:28:06.490 --> 00:28:11.355
because we've seen them in the movies
now we just we just demonstrated it really

00:28:11.438 --> 00:28:16.531
working. The fact that you can talk to
a computer, can understand what you want,

00:28:16.615 --> 00:28:18.727
it can have good judgment to know

00:28:18.810 --> 00:28:22.663
where inside of a company it can go look
and where it's allowed to look and how it

00:28:22.746 --> 00:28:27.516
pulls it together. Um, and then it can
render for you a completely new interface.

00:28:27.600 --> 00:28:29.447
It can custom write, you know,

00:28:29.530 --> 00:28:33.488
10,000 lines of code or whatever it takes
to pull this thing together and present

00:28:33.571 --> 00:28:34.087
you with the

00:28:34.170 --> 00:28:37.182
information to make a decision or to let
you be in this creative loop where you

00:28:37.266 --> 00:28:37.927
kind of keep trying

00:28:38.010 --> 00:28:45.010
things. I think this is one of the most
profound changes to how we use technology

00:28:45.240 --> 00:28:48.795
that I've ever seen. I mean,
sci-fi movies, as you mentioned,

00:28:48.878 --> 00:28:51.287
have been hinting
at this or playing around with

00:28:51.370 --> 00:28:54.802
this for a long time. But this is one of
those moments where it feels like you're

00:28:54.886 --> 00:28:55.367
in the movie,

00:28:55.450 --> 00:29:00.086
like the sci-fi thing came true. You're
talking to your personal super assistant

00:29:00.169 --> 00:29:01.207
and you are working

00:29:01.290 --> 00:29:04.896
10 times faster or better or more
creatively than you could have before.

00:29:04.979 --> 00:29:05.767
I think this will

00:29:05.850 --> 00:29:12.850
transform the way we work, the way we
kind of use computers and it feels all of

00:29:13.733 --> 00:29:15.047
a sudden here.

00:29:15.130 --> 00:29:18.487
Will this be the moment for enterprises?
Many of these enterprise customers are

00:29:18.570 --> 00:29:22.745
here where enterprise
can start to say, "Wow,

00:29:22.829 --> 00:29:26.247
our systems are really changing now."

00:29:26.330 --> 00:29:31.047
I think we saw the be so so I would say
so far there have been kind of two major

00:29:31.130 --> 00:29:35.527
eras of AI. I mean a lot of other things
too but directionally speaking you had the

00:29:35.610 --> 00:29:42.610
chatbots and then you had the
coding/computer use agents of this year

00:29:43.277 --> 00:29:45.527
and I think coding in

00:29:45.610 --> 00:29:50.567
particular and kind of all the other work
that one does behind a computer really did

00:29:50.650 --> 00:29:55.758
transform in the enterprise like the way
that if you think about what how people

00:29:55.841 --> 00:29:56.407
wrote code

00:29:56.490 --> 00:30:02.247
even one year ago relative to now there's
less in common than maybe a year ago in

00:30:02.330 --> 00:30:05.859
decade ago or two decades ago.
It's really it's quite remarkable.

00:30:05.943 --> 00:30:07.527
Um so I think that already did

00:30:07.610 --> 00:30:12.079
transform the enterprise. But as we head
towards what I think will be this third

00:30:12.163 --> 00:30:13.047
phase of it's not

00:30:13.130 --> 00:30:17.187
just like you ask AI for something like a
chatbot or you ask AI to do something like

00:30:17.271 --> 00:30:17.927
a coding agent,

00:30:18.010 --> 00:30:22.247
but the AI is like running for you all
of the time. Understanding your job,

00:30:22.330 --> 00:30:25.804
what you need to be more successful,
rendering new code for you,

00:30:25.887 --> 00:30:27.527
proactively watching your Slack

00:30:27.610 --> 00:30:30.359
or your email. Hopefully
there's more Slack than email.

00:30:30.442 --> 00:30:32.007
um like looking at all the stuff

00:30:32.090 --> 00:30:39.090
happening inside of a company that I think
we are on the precipice of this third

00:30:40.276 --> 00:30:40.807
phase.

00:30:40.890 --> 00:30:45.780
Yeah, that's going to feel very magical
for a lot of plain old users who are just

00:30:45.863 --> 00:30:50.210
using this computer for the first time
and get this incredible new capability.

00:30:50.293 --> 00:30:51.527
I don't think anybody's

00:30:51.610 --> 00:30:56.270
really seen anything like that. I mean,
when I first saw it and really I was

00:30:56.354 --> 00:31:00.912
and even when I was like doing
the focus groups for the keynote, right?

00:31:00.995 --> 00:31:03.607
I was sitting next to our COO and he was

00:31:03.690 --> 00:31:08.490
running this dynamic interface on his
computer and it looked like he was using,

00:31:08.574 --> 00:31:11.980
you know, mission control and the
graphics, everything. I'm like,

00:31:12.063 --> 00:31:14.327
this is incredible.
And he had total command

00:31:14.410 --> 00:31:18.054
and control over what was happening,
you know, with Salesforce.

00:31:18.138 --> 00:31:20.007
But it looked radically different

00:31:20.090 --> 00:31:26.157
from any other application I'd ever seen
because it was rendering itself on the fly

00:31:26.241 --> 00:31:27.047
dynamically,

00:31:27.130 --> 00:31:32.365
intelligently, in a composite fashion,
in a fashion that almost seemed like it

00:31:32.448 --> 00:31:33.047
was living

00:31:33.130 --> 00:31:39.568
or alive in a way. I don't think we've
ever seen that kind of an interface,

00:31:39.652 --> 00:31:41.047
you know, before.

00:31:41.130 --> 00:31:46.698
Um you think that's going to ex do
something radical for is it going to be

00:31:46.781 --> 00:31:47.767
a a Y2K moment

00:31:47.850 --> 00:31:54.850
you know where enterprises will feel okay
this is a huge opportunity for much more

00:31:56.922 --> 00:31:58.167
productivity

00:31:58.250 --> 00:32:02.997
I yes and I also think the world has a lot
of inertia the way people do their work

00:32:03.080 --> 00:32:07.595
has a lot of inertia so it will this thing
will happen where like oh man everything

00:32:07.678 --> 00:32:12.762
is different now and then it'll take
some number of years to filter through,

00:32:12.846 --> 00:32:17.345
but I think the capability and the total
change in what's possible. Yeah,

00:32:17.429 --> 00:32:19.927
I would say by like
by the end of this year,

00:32:20.010 --> 00:32:23.123
there's like a very different way
that it'll be possible to work.

00:32:23.206 --> 00:32:28.514
You've now been working on Open AI for
more than a decade. Uh it's incredible.

00:32:28.598 --> 00:32:32.887
uh you were on the cover
of Time magazine last week,

00:32:32.970 --> 00:32:38.463
you know, with kind of an article that's
kind of discusses the next chapter of

00:32:38.546 --> 00:32:39.607
the company with

00:32:39.690 --> 00:32:46.690
um with Greg and how it's being operated
and how your hope for it and so forth.

00:32:46.800 --> 00:32:47.527
you know,

00:32:47.610 --> 00:32:53.310
you have now the opportunity to start to
think about kind of the legacy of Open AI,

00:32:53.393 --> 00:32:54.007
the impact

00:32:54.090 --> 00:32:59.054
to the technology industry, what it's also
doing for business, for our community,

00:32:59.138 --> 00:33:03.693
San Francisco, you're a very important
part of San Francisco as well. Now,

00:33:03.776 --> 00:33:05.927
large employer, you know, what what

00:33:06.010 --> 00:33:11.721
are your hopes and aspirations, you know,
for the company, not the technology?

00:33:11.804 --> 00:33:13.207
You know, I think in

00:33:13.290 --> 00:33:19.558
the first decade, we set out on this what
seemed the time absolutely insane mission

00:33:19.641 --> 00:33:24.670
to try to figure out how to build AGI.
Chance of success seemed extremely low.

00:33:24.754 --> 00:33:26.167
Every expert told us we

00:33:26.250 --> 00:33:31.858
weren't going to be able to do it. And we
were a great I think probably the greatest

00:33:31.941 --> 00:33:32.807
scientific lab

00:33:32.890 --> 00:33:37.006
um in you know recent memory. and we
we figure out how to build this amazing

00:33:37.090 --> 00:33:38.167
technology along with

00:33:38.250 --> 00:33:44.407
many other people in the world doing
incredible work that and now we basically

00:33:44.490 --> 00:33:45.847
know how to do it.

00:33:45.930 --> 00:33:49.422
We have only scratched the surface of
figuring out how to build great products

00:33:49.506 --> 00:33:53.175
that really make people more capable,
more powerful, that are useful to people,

00:33:53.258 --> 00:33:54.727
that transform the economy, that

00:33:54.810 --> 00:33:59.514
transform the enterprise. And I hope
the second decade is about how we take

00:33:59.597 --> 00:34:03.253
this amazing thing. You know, this is like
we went to go get fire from the gods.

00:34:03.336 --> 00:34:04.727
This is a crazy thing that has just

00:34:04.810 --> 00:34:10.595
happened in the world. And figure out
how to give that value to people in a way

00:34:10.679 --> 00:34:15.915
that is most useful to them. figure out
how to empower every person on Earth,

00:34:15.999 --> 00:34:18.727
every enterprise on Earth with this flood

00:34:18.810 --> 00:34:25.810
of capability um and help them build
whatever they're going to build.

00:34:26.501 --> 00:34:28.647
Are your aspirations

00:34:28.730 --> 00:34:32.886
only about the technology or is there
something broader in our community or

00:34:32.969 --> 00:34:37.607
in the culture of business you'd
also like to manifest? Um, well,

00:34:37.690 --> 00:34:41.207
that was kind of what
I was trying to get at,

00:34:41.290 --> 00:34:45.239
which is I, you know, this can be some
technology that does an amazing thing

00:34:45.323 --> 00:34:46.407
and that will be fine.

00:34:46.490 --> 00:34:51.902
It's an amazing scientific achievement
or this can be something that really does

00:34:51.985 --> 00:34:53.207
level people up and

00:34:53.290 --> 00:34:59.730
transform what people are capable of.
um how how people can spend their time

00:34:59.813 --> 00:35:04.543
and live their lives and choose what
they want to what they want to do,

00:35:04.627 --> 00:35:07.207
what they what impact
they want to have and

00:35:07.290 --> 00:35:12.241
that. So I think the first decade was
about this technological transformation.

00:35:12.325 --> 00:35:12.887
Um and now

00:35:12.970 --> 00:35:19.970
I hope this transforms people and
companies and that we are one of the flag

00:35:20.756 --> 00:35:25.232
bears for what this means for people, not
what this means for the machine. Again,

00:35:25.316 --> 00:35:26.407
I think maybe our first

00:35:26.490 --> 00:35:29.208
decade was thinking about the machine
and figuring out how to do this and now I

00:35:29.292 --> 00:35:32.271
think this has got to be about
what it's going to be for people.

00:35:32.354 --> 00:35:35.127
If you look forward in the
next five years and you're

00:35:35.210 --> 00:35:39.035
getting a pretty good vision of what's
coming in the next 5 years as we look

00:35:39.119 --> 00:35:40.167
at now kind of heading

00:35:40.250 --> 00:35:46.049
towards 2030, what do you think will be
the single most exciting thing that will

00:35:46.133 --> 00:35:50.854
happen by 2030 with the technology
that's going to be really impact us?

00:35:50.937 --> 00:35:53.927
the last time you were
here it was discovering

00:35:54.010 --> 00:36:00.567
new science um maybe curing a disease you
know what do you think will really happen

00:36:00.650 --> 00:36:01.127
between

00:36:01.210 --> 00:36:06.334
now and 2030 that you'll say wow this is
what I always thought was going to happen

00:36:06.417 --> 00:36:07.287
and it actually

00:36:07.370 --> 00:36:11.707
has happened so those things we talked
about last time they've started happening

00:36:11.791 --> 00:36:12.647
there there is no

00:36:12.730 --> 00:36:16.732
doubt there will be more technological
wonders between now and 2030 and they will

00:36:16.815 --> 00:36:17.287
be big ones

00:36:17.370 --> 00:36:24.370
like giant ones like some of the biggest
ones in human But back to that previous

00:36:24.633 --> 00:36:25.367
question,

00:36:25.450 --> 00:36:30.943
what I hope you invite me back here
in 2030 is people are saying like I cannot

00:36:31.026 --> 00:36:32.087
believe how much

00:36:32.170 --> 00:36:36.542
better my own life is. I cannot believe
how good the company is I was able

00:36:36.625 --> 00:36:37.927
to start by myself like

00:36:38.010 --> 00:36:43.861
my oneperson company you know I cannot
believe like what I am creating for people

00:36:43.944 --> 00:36:47.687
around me. Um, so you know, the science
stuff that's on lock at this point.

00:36:47.770 --> 00:36:49.367
That's on autopilot. That's going to

00:36:49.450 --> 00:36:54.407
happen. Um, I hope the humanity side of it
really goes very far. Sam, you're invited

00:36:54.490 --> 00:37:01.490
back anytime you want to Dreamforce.
Hold on. Thank you.

00:37:05.933 --> 00:37:12.880
Please thank Sam Alman. [applause]
